Our Philosophy
CASIO Music, Where Keys Unlock Communities
CASIO’s corporate creed is “creativity and contribution.” It expresses the
company’s commitment to contributing to society by offering the kind of
original, useful products that only CASIO can.
Products with innovative functions assist people in their daily lives and keep
society moving forward. They also bring joy to people and help to create new
cultures. When even a single new product is widely adopted, whole new
markets develop, and this in turn fosters growth in related industries. This is
the story of CASIO’s contribution to society-innovative products enhancing people’s lives.
